We all put up a front for others. There is the private self and the public self. If we all were not trying to please others would we bother to dress nicely or groom ourselves at all? It would be much easier just to roll out of bed at the last second not bother to workout, shower, or whatever, and just go to work in what we slept in. Some of the personal hygene/upkeep I do for myself because I feel better physically when I do. But the extra stuff like make-up and hair styling I do to be attractive to others, not just my husband, not just men, but to everyone , man, woman and child,young, old...we all put on a facade. The only ones who don't are maybe mentally ill people, like the schizophrenics that walk the streets just oblivious to anyone else. The rest of us are out to impress.