Scout
The thread starter, you, asked the sides of ALA. If you don't want to know the answer then don't read the thread. If you don't want to hear about a great product like r-ALA then don't read the board.
If you want to use regular ALA then do it. That's your business. There are a lot of people here who will use IP gear too. It doesn't matter to them that they are buying inferior gear or that they have to use more of it to get results because it's underdosed they are saving money and that's all that matters.
As far as the price goes. We've had doctors and researchers, the last one from Virginia Tech, write to us and ask how the hell we can sell it so cheap. The only other company selling it in North America (AOR in Canada) costs twice as much as we do.
From what I hear though IP will be selling r-ALA in bulk and guess what, it's only 80% pure. But there are plenty of people who will buy that too.