Yup.
And here's what's funny to me. Since the plastic surgery market is largely out of pocket, those guys have to price their services at market.
So let's see... a boob job runs about $4K and you sit in a doctor's office with a coy pond and mediation waterfall for about two minutes until they whisk you into an exam room and give you the full-on customer treatment. They know you can choose your provider and see you as a lifetime annuity for future procedures.
Now contrast that with a hip replacement.
You're hauled into a cattle-style waiting room, see the doctor for ~20 seconds, told to be at the hospital at 6:00 am for a 11:00 surgery which may or may not happen and then may see your doctor for another ~60 seconds the day after the procedure. And what's the total cost? Oh, about $60,000.
So why are boobs $4k an a hip $60k?