It was accualy 'CE' in a different font...I never knew what it stood for, but our company had to comply to some rediculous set of standards in order to bear the logo on our products.
My angle on the whole thing when confronted with it, was "Do you want to build cars Monday morning...or do you want to argrue global fucking standards....the choice is yours." (silence)
Not alot of choices there...so usually, the customer walks away in a huff, and 10 minutes later I get a call from my boss...."Will you PLEASE try to be reasonable??"
Standards are fine...and I'll follow them without arguement, provided they don't change every couple of days