Its a great book. However It's mainly detailed information on how to perform 6 lifts. In a format of a teacher would read it, then can teach,watch, and correct his student's lifts.
No, its focus is on teaching the main lifts in a very detailed manner. There is another book coming out soon called Practical Periodisation that goes hand in hand with the above, which is written by Lon Kilgore who does a lot of work with Rippetoe. As I understand it, it will teach you how periodise and when to periodise, so you will know enough to be able to periodise your own routine.
The new training vault sticky contains links to a number of routines that are periodised if you're looking for something to follow.