Loved Bill in the old days. Great gear sources, good info. I wish it was all the same.
However, you gotta admit he's done more in the last 10 years to advance the hobby (not sport) of bodybuilding than Joe Wieder. This is good for many of the average people out there who would still be following weight watchers and Richard Simmons.
Of course, the ELITE will remain elite.
As a businessman, Bill is savvy. Who wants to slug it out in the cult world of advanced bodybuilding? The everyman/woman is the one with the money. If you're gonna make money, you gotta tap that market.
When people ask me how to get in shape I tell them to get Bill's book. (Assuming they are couch potato types who will never hire a trainer.) They read it and totally get it. Some of them have stuck with it. I had lunch with a friend the other day and she said, "can we eat this? is it on the program?" It was cool to see her interested.
As a bodybuilder, when I talk to average people who've been in Bill's contest or who've read the book, I feel like less of a freak and more open about talking about my hobby. It's a good feeling -- since normally I can only talk to all you other freaks about this stuff.
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