Give me some ideas to generate more clientele.

[seaking420]

Im trying to generate more (new) clients where i work......im a manager at a personal training studio......So What Im thinking is making a raffle once a week with all my current clients names in it, picking one name out once a week for 8 weeks. The winner gets to give someone they know a package of 10 free sessions. This way once they're in and done with the 10 sessions I feel as it I can retain them as new clients and possibly even generate more clients from that person. Any ideas how to go about making a raffle like this. I dont want it to look ghetto....i deal with high end clients. Or any other ideas to generate more clientele.

 

[samoth]

Advertise more?

 

[jnevin]

Give deals on partner training sessions. If you train one person for $80 per hour, train a pair for $120.

 

[xrsist]

Advertise more?

probably a good idea

 

[seaking420]

Advertise more?

Will be doing that as well. The only thing with that is it dosent come from referals. Most of our clientele come from referals

Give deals on partner training sessions. If you train one person for $80 per hour, train a pair for $120

I do that already too. That usually works for the people who've been training with me for a while and no longer want to spend that much money. I want to reach out to new blood

 

[the_alcatraz]

Will be doing that as well. The only thing with that is it dosent come from referals. Most of our clientele come from referals



I do that already too. That usually works for the people who've been training with me for a while and no longer want to spend that much money. I want to reach out to new blood

discounts & rebates.

 

[vixensghost]

Yeah, I'd give my current clients free sessions if they have someone they know sign up with your program.

If you have the funds, give a free trip to the person who can generate 5( or what ever number you decide) sign up. I'd prolly make sure the fine print states they have to be a member for a certain amount of time too.

Rich peoole like free shit!

 

[the_alcatraz]

Yeah, I'd give my current clients free sessions if they have someone they know sign up with your program.

If you have the funds, give a free trip to the person who can generate 5( or what ever number you decide) sign up. I'd prolly make sure the fine print states they have to be a member for a certain amount of time too.

Rich peoole like free shit!

very true.

 

[ceo]

you can't just ask for referrals?

 

[vixensghost]

you can't just ask for referrals?

I'd not want to be bothered if I were one of his clients. It's kinda tacky IMO.

However, IF I read that there was a contest involved, and free shit(lol) I'd be all over it.

 

[Razorguns]

1) concentrate on providing as good as service as possible. Let that be your enticement, not gimmicks.

2) advertise that unbelievable service to the masses (fat americans, office fatties, etc.) can read about it.

3) In Hollywood, we got personal trainers that 'deliver guaranteed results'. You wanna get that reputation. You wanna be 'that guy' when talked about at water coolers. People will be busting down your door.

r

 

[vixensghost]

1) concentrate on providing as good as service as possible. Let that be your enticement, not gimmicks.

2) advertise that unbelievable service to the masses (fat americans, office fatties, etc.) can read about it.

3) In Hollywood, we got personal trainers that 'deliver guaranteed results'. You wanna get that reputation. You wanna be 'that guy' when talked about at water coolers. People will be busting down your door.

r

Sky Sport and Spa?

 

[the_alcatraz]

Sky Sport and Spa?

I want a spa at work

 

[calveless wonder]

you guys suck at marketing.

if i had the motivation i'd throw you some sick ideas.

but that'd require me to probe into your current business and analyze your current marketing plan. i don't really feel like thinking today

 

[vixensghost]

I want a spa at work

I agree, work would NOT feel like work!


I'd also love to work for Jackie....

 

[puddlemonkey]

Maybe you can get in good with the specialty fitness companies in your area that sell equipment? I have a guy I refer people to when they want personal training. He has his own studio but he will also go to their house and train them on the new equipment they bought. Lot of people with money buy stuff they have no idea how to use properly. Others don't mind going in to see someone, they just hate the large gym atmosphere. And these are usually people that just spent 5k-10k on cardio equipment and weights so you know they have the funds for personal training even if it does cost them more to have it done in home.

 

[binö]

actually work out yourself
that fatty gut and double chin aren't good selling points for your business

 

[the_alcatraz]

I agree, work would NOT feel like work!


I'd also love to work for Jackie....

Jackie?

 

[vixensghost]

Jackie?

Jackie Warner. She owns Sky Sport and Spa .

 

[the_alcatraz]

Jackie Warner. She owns Sky Sport and Spa .

Can I be your co-worker?

 

[vixensghost]

Can I be your co-worker?

All depends. Think you could keep up with me? Few can...


When you get a chance. Do a Google on Jackie and her "SPA". Niiiice place!

 

[the_alcatraz]

All depends. Think you could keep up with me? Few can...


When you get a chance. Do a Google on Jackie and her "SPA". Niiiice place!

Trust me, I can keep up. I'm a beast! lol

 

[Razorguns]

Sky Sport and Spa?

I don't remember the names. But they're always at The Sports Club in la and oc.

They rarely have to advertise. Their reputation as 'the big guns who can make ANYONE lose weight' ensures they are always in demand, and make great money too.

30 days to get in shape before shooting - guess who gets called. And they never dissapoint. Many are military and college studied and run their programs like a boot camp. No 30 mins a day bullshit.

Very hard-core, but hey, it works, and works well.

r

 

[Bikini Mod]

Honestly... sounds to me like you don't know how to make your current clients reliant on you. That is lesson B after lesson A (how to get your clients) when it comes to personal trainer101.

If these fat bastards (or skinny bastards, makes no difference) don't think that you are next to God... then you are doing something bigtime wrong.

 

[vixensghost]

Honestly... sounds to me like you don't know how to make your current clients reliant on you. That is lesson B after lesson A (how to get your clients) when it comes to personal trainer101.

If these fat bastards (or skinny bastards, makes no difference) don't think that you are next to God... then you are doing something bigtime wrong.

Some people "get it " faster than other's though. Perhaps his clients are moving on. It all depends on the person being trained I would imagine.

Great point, E. I'd string them along as LONG as I could too.

 

[javaguru]

Some people "get it " faster than other's though. Perhaps his clients are moving on. It all depends on the person being trained I would imagine.

Great point, E. I'd string them along as LONG as I could too.

That's why PT's need to constantly change the exercises and programs of their clients; Create the illusion they need a personal trainer. If they're on teh same program the whole time they're just gonna bolt when the sessions are up because they don't need a PT to do the same thing every week.

 

[vixensghost]

That's why PT's need to constantly change the exercises and programs of their clients; Create the illusion they need a personal trainer. If they're on teh same program the whole time they're just gonna bolt when the sessions are up because they don't need a PT to do the same thing every week.

I see a lot of people at my gym doing the same ole same ole each week. I just chuckle to myself....

 

[seaking420]

you guys suck at marketing.

if i had the motivation i'd throw you some sick ideas.

but that'd require me to probe into your current business and analyze your current marketing plan. i don't really feel like thinking today

maybe tomorrow

Honestly... sounds to me like you don't know how to make your current clients reliant on you. That is lesson B after lesson A (how to get your clients) when it comes to personal trainer101.

If these fat bastards (or skinny bastards, makes no difference) don't think that you are next to God... then you are doing something bigtime wrong.

Its not me, I have a very strong following. Ive been a trainer in this area for 8 years and have a very good reputation. However Im trying to get more clients in to train with other trainers here. Our company is well known in a few towns, we never had to advertise, its always been word of mouth. However we opened up a new place about 2 years ago a few miles away were no one knows about us. So our reputation didnt follow us, so its almost like starting from scratch. My cleints followed me and were willing to drive the extra time to continue training with me. However the other trainers here are struggling a little. Im the manager so i make a certain percentage of what they make. So I want to get them more clients so I get some extra cash for myself and get this place boomin and busy.

 

[seaking420]

That's why PT's need to constantly change the exercises and programs of their clients; Create the illusion they need a personal trainer. If they're on teh same program the whole time they're just gonna bolt when the sessions are up because they don't need a PT to do the same thing every week

absolutely.....you want to create this image that you are a guru. I always have my clients on a program. This might sound crazy but I've even put some clients on a no training program. Basically they were being very flakey, not keeping their appointments and not making any progress. So I would say to them now their new program is to not come for 4 weeks, eat like shit and dont do any cardio for 4 weeks....because thats what your essentially doing right now anyway. Then in 4 weeks when your tired of feeling like shit call me and we can resume a serious training routine. Within a week or 2 they're leaving me messages to return to training. I dont take crap......if they're not going to take it seriously, then they get fired.

 

[the_alcatraz]

That's why PT's need to constantly change the exercises and programs of their clients; Create the illusion they need a personal trainer. If they're on teh same program the whole time they're just gonna bolt when the sessions are up because they don't need a PT to do the same thing every week.

Agreed.