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Happy St Andrews day.
- Thread starter Scotsman
- Start date
Cheers Scotsman!
Found this article, thought it was kind of humourous (I'm part Scottish, so no insult intended
)
http://www.dailyrecord.co.uk/news/s...5k-slogan-welcome-to-scotland-86908-20170094/
"A £125,000 campaign to replace Scotland's Best Small Country In The World tag has been unveiled.
And the exciting new catchphrase dreamed up by top advertising brains is..."Welcome to Scotland".
Artwork featuring the message will be displayed at all Scots airports from St Andrew's Day, accompanied by different national and local messages.
The decision to rebrand Scotland's "points of entry" follows a pledge by First Minister Alex Salmond to scrap his predecessor Jack McConnell's slogan "Scotland, the Best Small Country in the World".
Salmond said that was too downbeat and typified the "Scottish cringe".
The new message was devised with help from one of Scotland's top advertising agencies, The Leith Agency."
Found this article, thought it was kind of humourous (I'm part Scottish, so no insult intended
)http://www.dailyrecord.co.uk/news/s...5k-slogan-welcome-to-scotland-86908-20170094/
"A £125,000 campaign to replace Scotland's Best Small Country In The World tag has been unveiled.
And the exciting new catchphrase dreamed up by top advertising brains is..."Welcome to Scotland".
Artwork featuring the message will be displayed at all Scots airports from St Andrew's Day, accompanied by different national and local messages.
The decision to rebrand Scotland's "points of entry" follows a pledge by First Minister Alex Salmond to scrap his predecessor Jack McConnell's slogan "Scotland, the Best Small Country in the World".
Salmond said that was too downbeat and typified the "Scottish cringe".
The new message was devised with help from one of Scotland's top advertising agencies, The Leith Agency."
Scotsman
New member
LuluDeren said:Cheers Scotsman!
Found this article, thought it was kind of humourous (I'm part Scottish, so no insult intended
http://www.dailyrecord.co.uk/news/s...5k-slogan-welcome-to-scotland-86908-20170094/
"A £125,000 campaign to replace Scotland's Best Small Country In The World tag has been unveiled.
And the exciting new catchphrase dreamed up by top advertising brains is..."Welcome to Scotland".
Artwork featuring the message will be displayed at all Scots airports from St Andrew's Day, accompanied by different national and local messages.
The decision to rebrand Scotland's "points of entry" follows a pledge by First Minister Alex Salmond to scrap his predecessor Jack McConnell's slogan "Scotland, the Best Small Country in the World".
Salmond said that was too downbeat and typified the "Scottish cringe".
The new message was devised with help from one of Scotland's top advertising agencies, The Leith Agency."
I could have easily come up with that for $250,000.
Well I guess it also works for the very understated Scottish approach.
Cheers,
Scotsman
K
Kano
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cheers
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