Hey Dcup....WWE will never go out of business while Vince is the boss. Wrestling goes through cycles, and when business is down in America he starts booking more overseas tours....and right now that is what he is doing. This year and last year hes has been hitting several tours of Europe, a lot more shows in Canada, plus tours of South Africa, Australia, and Japan. And these shows sell out ticketwise and merchandisewise every time. While they play to smaller arenas in Europe, Japanese crowds usually rake in between 40-60,000 people per show. Hes been doing his business that way for about 25 years now, he makes his money and puts out his product pretty much no matter what. PLUS, revenues from PPVs generally arent known until 6-9 months AFTER that PPV. Vince is always in control. Now, when his kids take over, that may be a problem.