It's dextrose, not regular sugar. Regular sugar b/c it contains fructose is more likely to get you fat. But I would say you can make your own product for much cheaper, and make it more effective at that as well. Get a tub of dextrose, it will probobly be $1/pound, get some Creapure creatine much more effective than cell-tech's, and if you want some ALA get the capsules. You'll have a more effective product and cheaper! I never buy stuff I can make myself.